Amidst news of companies sacking substantial workforce, Flipkart made a surprise announcement. The company just announced a massive hiring plan for 5,000 new employees willing to join its expanding business ventures in different sectors of the e-commerce industry. The hiring news comes in the light of Flipkart willing to expand its other business ventures like Flipkart Minutes and Super.money. The company is also interested in investing in AI projects.
The hiring plan was revealed by Seema Nair, Chief Human Resources Officer, Flipkart, at the Flipster Connect event – the company townhall event held on May 26, said sources in a Moneycontrol report.
The new hirings will solely dedicated to expanding Flipkart Minutes and the Super.money wing. Flipkart Minutes is Flipkart version of Blinkit and Swiggy Instamart, i.e. a hyperlocal grocery delivery arm of Flipkart. Super.money, on the other hand, is a new fintech platform from the Flipkart group.
Kalya Krishnamurthy, the Group CEO, said that Flipkart Minutes is doing “very well” and is playing a crucial role in expanding Flipkart’s presence in the hyperlocal market. With Blinkit, Zepto and Swiggy Instamart dominating the segment, Flipkart aggressive expansion should help the company get into the hyperlocal segment and carve out space for itself.
On the other hand, Super.money is a fintech venture from Flipkart that offers financial products like credit and payments. With a tighter integration into the Flipkart e-commerce business, a bigger workforce will help this part of the business grow.
Additionally, Flipkart is also investing up to six times more than ever in the field of Artificial Intelligence for offering a better experience to its customers via different kinds of products. Flipkart’s lack of any investment in trendy tech services, like Amazon Alexa voice assistant and its massive AI push, makes it vulnerable to its biggest rival as well as upstart ventures in the e-commerce space.